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This research uses multi case and qualitative method. Therefore, the study trying to explain the model of customer relationship management implementation and image building of traffic park and its impact to increase the value itself as media to educate traffic activity and regulation fro children. However, traffic park actually not only purposes for recreational but also educational park to introduce traffic activity and regulation for children. QUALITATIVE STUDY OF CUSTOMER RELATIONSHIP MANAGEMENT IMPLEMENTATION AND IMAGE BUILDING INCREASE THE VALUE OF TRAFFIC PARK AS EDUCATIONAL TRAFFIC PARK FOR CHILDREN: CASE STUDY IN INDONESIA Indriani Jusuf, Dewi1, Narimawati, Umi2, and Affandi, Azhar3 Abstract: Traffic park in several city in Indonesia has an image as recreational park for children and family.

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In submitting the manuscript to the journal, the authors certify that: This work is licensed under a Creative Commons Attribution 4.0 International License. Bandung: AlfabetaД¬opyright (c) 2019 Haikal Aulia Rahman, Arifin Sitio Cara Menggunakan Dan Memaknai Path Analysis. Newyork L the MCgraw-Hill Companies, Inc. Tjiptono Fandy, Ph,D, 2014, Pemasaran Jasa, Andi, Yogyakarta 2015, Mengukur Kinerja Pelayanan dan Kepuasan Konsumen. Perilaku Konsumen Pendekatan Praktis Disertai Himpunan Jurnal Penelitian. Pemasaran Jasa Manusia, Teknologi, Strategi: Perspektif Indonesia. Prinsip-prinsip Pemasaran, Erlangga, Jakarta.Д¬hristopher Lovelock, Jochenwitz, Jack Murray. Pengaruh Kualitas Layanan, Product quality Dan Nilai Nasabah Terhadap Kepuasan dan Loyalitas Nasabah Bank Mandiri Strategi pemasaran, Andi Offset, Yogyakarta. Perilaku Konsumen: Perspektif Kontemporer pada Motif, Tujuan, dan Keingina Konsumen, Kencana Prenada Media, Jakarta.

Aplikasi Statistika dan Metode Penelitian untuk Administrasi dan Manajemen. Metodologi Penelitian Kuantitatif untuk Psikologi Pendidikan. вЂњMudah Memahami dan menganalisis Indikator ekonomiвЂќ.

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